Appraisal Marketing books (PDF only)   
and FREE marketing articles!!

Written and published by Ann O'Rourke. For more FREE business management articles, go to Business Management Articles. For information on our other business management books, tapes, and reprints, go to Information Products.  

For more information on individual books, including table of contents and sample chapters, click on the blue highlighted text. Written and published by Ann O'Rourke.

Marketing books

Marketing for Appraisers, How to Successfully Market Your Appraisal Service, Second Edition (2007), 220-plus pages on how to get more appraisal business. $29.

The Appraisers' Marketing Workbook, a Practical, Step-by-Step Guide to Marketing Success, 200-plus pages of exercises to help you find out where you are now and where you want to go. $39.
 

Marketing for Appraisers, Second Edition (2007)	$29 Subscribers - FREE!!		If you are a current paid subscriber, please send an email to info@appraisaltoday.com requesting the FREE book.
The Appraisers Marketing Workbook	$39 Subscribers - $29
Good buy: Both books for $60	$60

Appraisers spend many hours driving in their cars. Why not put the time to profitable use? Each tape is 45 to 60 minutes long. The speaker is Ann O'Rourke.

Individual CDs are priced at $15 each. To order by fax or postal mail, please go to the Order form page. Or call 800-839-0227 (credit card orders).

Special Reports (PDF)
$15 each, Subscribers $10 each

Special Reports are $15 each (PDF)      Subscriber price - $10

FHA Appraising Special Report
Special report on foreclosure appraising

Free marketing articles

• The Customer Is Not Always Right!
• Appraisals for Estate and Probate Predicted to Increase
• Appraisal Management Companies - should you work for them?
• PMI basics and marketing tips
• Use appraiser directories to get your firm on the Internet
• What is quality?- You may be surprised!
• 59 Ways to Market Your Appraisal Services
• How to have business come to you - always ask, always tell
• Using the media to your advantage

If you're a current subscriber to Appraisal Today newsletter, use the Subscriber Order form, with special subscriber prices.

To order online or by fax or postal mail, please go to the Order form page. Or call 800-839-0227 (credit card orders). Or call us at 800-839-0227 M,T,W, 7am to noon, Pacific time. (U.S. and Canada only) or call 510-865-8041

Home Questions? Feedback? Send email to info@appraisaltoday.com.
Copyrighted by Real Estate Communication Resources, 2015 Clement Ave., Alameda, CA 94501. Phone: 510-865-8041. All rights reserved. For more information, contact us.
This page was last updated on 05/10/2008